Windermere Professional Partners Designated Broker & Co-Owner Kevin Mullin joins us on the podcast to talk about community marketing at the brokerage level. Is it worth it? How do you get it all done? How do you nurture and support your agents along the way?
We dive into things like:
- What it takes to survive a recession and come back stronger than ever
- Why agents need to embrace community marketing WHILE they have business so they can build an online presence to sustain them through leaner times
- How agents who embrace WPP’s marketing programs have a higher productivity rate than those who don’t
- How to test marketing programs on a smaller scale before launching them to the entire brokerage
- Systems you can use to implement community marketing strategies at your brokerage
Links:
Thanks for tuning in!